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Football & High Performance Summerschool

What if, this summer, you could work 3 weeks in Holland with a professional staff that has trained many of the Dutch National Team players? What if we have created a Football & High Performance Accelerator that helps you with a breakthrough into your new season? What if you could combine this with a 3 week Online Course at Johan Cruijff Institute returning home with 3 ECTS ( 1,5 US credits) or a Certificate Course?

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June 22 - July 10, 2022

Train. Perform. Analyse

We get that you can't wait to prepare yourself for a great, fresh season ahead. Whether it will be (re)starting with your club team or getting ready for a challenging college year, we understand you want to show up more than ready!

We believe we have an incredible program for ambitious players between 16-22 years old, who want to use their summer to stretch their performance. Therefore we created a 3 Week Accelerator Program in Holland this summer! You get the chance to learn about the differences between High Performers, the ones that perform consistently, and the ones that perform occasionally, by jumping in a 6 week Online High Performance coaching program with Mary Kok-Willemsen. Your 3 weeks in Holland are packed with high level training, testing, and matches against (semi)professionals in Holland and Germany. Test yourself and/or  showcase yourself. We want YOU to get behind the steering wheel of your career!


Football & High Performance Summer School Holland.

An accelerator program created by Holland Football University for players, 16 - 22 years old, from all over the world, which consist of:

  1. 6-Week High Performance Course,
  2. 3-Week Football program on site in Holland
  3. 3-Week Online Study of the Johan Cruyff Institute. 
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1.     6-Week High Performance Coaching with Mary

Start 3 weeks before arrival with weekly Online Sessions. Mary will help you create clarity on your goals, challenges and the area's you feel good, need to improve or want to improve. You are primed in the right mindset already before arrival!

During these 6 weeks, we will cover the topics:

2.     Total Football Framework HFU

Many football organizations use this term. So for all these organizations it can mean something different. For us it means EVERYTHING we want to do is in direct relation to the game. We challenge ourselves to put every aspect towards progressing you as a more complete player.

Skills Training, Strength Training, Football Condition, Football Theory,  Match Analyzing, everything is related to your game performance.

We believe when we work with players 16+ they can improve the most when everything is put into context of the game. To INCREASE your IMPACT on the game. 

Everything we train is related to increase quality of decision making and execution.

''Trainings with Jurgen and Mary are most of the times more intense and challenging than games we play.'' 

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3.     Online study Johan Cruyff Institute

Tailormade in our Summer School you have the opportunity of taking one of the 2 Online Courses from Johan Cruyff Institute. 

The 2 Courses are tailormade for us, so that you can complete them during our 3 weeks program, with 4 hours of Study per day built in our week schedule! You are living a High Performance Life and have us as oaches supporting you to integrate it. Even when returning home we connect you in our monthly calls to discuss your progress.

The courses will have a professor assigned to the course who helps you expand your knowledge and keep pace.

  • Email: Reply within 24 hours
  • Support via chat/call/video
  • Learning 3.0: variation in learning environments and technologies
  • Collaborative tools, teamwork, communication and debate

Virtual Campus

You will have access to the JCI Learning platform where you can monitor your academic progress 24 hours a day. There is a wide range of tools to make your learning interactive, rewarding and complete.

The classes need a minimum of 10 students.

Digital Marketing in Sports

3ECTS. 3 weeks 4 hours per day.

Acquire knowledge and tools to develop real and effective digital marketing strategies . At the end, the student will be able to add value to a comprehensive digital strategy.

  • Digital revolution and impact on the industry
  • Digital Strategy. More than marketing
  • Content and Platforms. The power of social networks for Fan Engagement
  • From content generation to monetisation
  • Design a Digital Marketing Plan
  • How do we implement our plan?

Aimed at:

* Players who want specialized education in digital marketing in sports

* You are working in a business/sports environment and want a better understanding of digital marketing in sports.

Admission Requirements

It is recommended to have some knowledge of sports-management or a career as a professional athlete.

Football Business Fundamentals

Certificate. 3 weeks. 4 hours per day.

Provide you with the fundamental concepts of administration and basic tools of operational management in organizations & companies related to football.

  • Strategic Management applied to Football Business. Introduction, Analysis.
  • Management Skills. Leadership, Management styles, Talentmanagement
  • Sports-marketing. Introduction, Marketing strategy and Sponsoring.
  • Financial Management. Interpretation. Financing. Analyzing profit and losses.

Aimed at:

* Players who need specialized education in football business

* Players who are passionate about football and want to learn about Management and Business of Football clubs.

Admission Requirements 

It is recommended to have some knowledge of sports-management or a career as a professional athlete.

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After you return home we help you continue your Progress through:

  • 3 Sessions with Mary on monthly Group Call.
  • Discussing your Progress and Challenges.
  • Your Feedback, Results and Video's will be in our Online HFU Academy where you will have access for 1 year!
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Click here to learn more about Jurgen & Mary


Here's what you get when you join.

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6 Weeks High Performance Coaching by:
Mary Kok-Willemsen 
(value = €1200,-)
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3 weeks Total Football.
Testing. Training. Playing. Analyzing.
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3 weeks Study at JC Institute Online
(value = €600,-)
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Accountability: 3 monthly high Performance Group Calls after returning Home.
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Full Board Hotel. Breakfast, Lunch Dinner. All Transportation included as mentioned. 
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High Performance Planner, including your 90 days Roadmap.
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4* star hotel in heart of city with shops and restaurants. Citytrips to Amsterdam and Muenster (Germany)
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Match Visit Bundesliga and Eredivisie* depending on final schedule Leagues


You're covered by our COVID guarantee.

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Of course we are still in a challenging time with the Covid Virus. Therefor we have you covered! When in the worst case our course needs to be cancelled due to Covid we reimburse 90%.

The 6 weeks High Performance Coaching program (valued at €600,-) with Mary, will be delivered fully! So even in the worst case we get you on track. 


Register now...

Football & High Performance Summer School Girls

Football & High Performance Summer School Girls

June 22 - July 10th, 2022


Book your spot now!

''The best thing working with these players (and many others) is how they progressed from Amateurs to Silver Medallists in the Worldcup!

They not only changes THEIR perspective but did within 1 decade, for a whole generation...''

Mary Kok-Willemsen

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