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Holland Football University
Holland Football University is for players and coaches, who want to Develop their Potential, Increase their Performance and Change their Perspective. In and outside football... In the Netherlands, or at YOUR club or federation...
We take you through intense short accelerator programs in Holland (Netherlands), developing the building blocks modern professional football demands of its players and coaches. We combine our HFU Total Football Framework with science based High Performance Coaching! All of our programs are ran by top level professional UEFA licensed staff who hold a proven trackrecord in developing many of todays dutch national teamplayers and professional coaches. Helping them grow from amateur to professionals in a decade.
''Let us help you create your own High Performance Compass and coach you on this journey. We prepare you with the right mindset before arrival and will be there for you after returning home from this transforming experience! Our monthly live calls keep you on track. Are you ready to own your Progress?"
Mary Kok-Willemsen (Owner HFU)
We get that you can't wait to prepare yourself on a great, fresh season ahead. Whether it will be (re)starting with your clubteam or getting ready for a challenging college year, we understand you want to show up more than ready! We will help you perform more consistent while growing and maintaining great relationships.
We have created an Accelerator program for players from all over the world 16-22 years old, which consist of: 6-Week High Performance Course, 3-Week Total Football in Holland (Netherlands) and a 3 week Online Study from Johan Cruyff Institute.
In addition to football training and classes, players are guided according our High Performance model. We start 4 weeks before your arrival to Holland, from your home with 3 online sessions to get clarity on YOUR goals and challenges. Together we will work on designing your High Performance Compass for on and of the Field!
Our 3-Week Total Football in Holland (Netherlands) & Germany will include hotel stay, 4 (semi) professional showcase matches, high level training staff, video analysis, skills training, attendance of scouts and so much more football!
You can choose to take one of the 3 week online studies we offer from the Johan Cruyff Institute and receive 1.5 American Credits (or 3 ECTS) to take home and use at your own university. Choose between: Digital Marketing in Sports or Football Business Fundamentals.
We provide coaches with an option to 3 different programs. We have 3 different Coach Courses you can choose from: HFU Level 1, HFU Level 2 and HFU Women Football. All of our courses are ADDITIONAL to your own Federation program!
HFU Level 1 is our starter course and is mainly for coaches with a Federations D or C license. This course is comparable with a Federation’s C license course. We take the 5 needle movers of a coach job and take these subjects more into depth through our courses. To attend our Level 1 course you need a minimum Federation D license.
HFU Level 2 is the Advanced program we offer, and it is mainly for coaches with a B or A license who want to go deeper in tactics as well as leadership. The course is comparable with a Federation’s B license program. HFU creates a blended course with online training, a live 5 days course in Holland, and online High Performance coaching. To attend our Advance Level 2 Course you need a minimum Federation B license.
The HFU Women Football course is created especially for coaches who want to work on the growth and challenges in the Women Game at club and National Team level. These courses are for male and female coaches working in Womenfootball or ones that want to learn more in this domain. With Mary’s experience in building professional womenfootball in Holland, HFU offers clear tactics on growing your leadership and football strategies in Womenfootball. To apply for this course, you need to hold at least your Federation D license!
Clubs and Federations
We come to you! With our 3-day on site programs, we provide Clubs and Federations the opportunity to create a tailor-made approach for their players and coaches staff at your own accommodation! We offer for example 3-Day Coach Courses, working with your coaches staff and 2 playergroups on your specific goals and challenges. This 3 days Coachcourse is an invitation to bring in ambitious coaches as well as offer players the opportunity to work with highly respected top coaches from Holland. Coaches who have a proven trackrecord on developing players and coaches to their next Level.
Holland Football University offers also customized Teamprograms Holland. You want to choose to work with us if you are interested in a full service offered professional trip to prepare your team. Testing, data analytics, a tailor-made Coachcourse for your Staff only, professional games and video analysing. If you want to go for a full professional experience and have your players and staff experience (semi)professional football in Holland & Germany, we will be the right partner.
Holland Football University are EXPERTS in professionalising womenfootbal. Hire us as consultants to professionalise Womenfootball at your Club/Federation. We love to share our experience and expertise for growing the Womensfootball game! With Mary as Founder of Professional Women Club Football in Holland ( to still today being the most successful womenfootball manager in Holland!) you have the right person to move your player development and coach education programs forward. We have grown the game, from amateur to international Professional Level. Many of the Dutch National Team players and coaches have worked with Mary and Jurgen.